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Television Service
RTHK actively seeks out new platforms to carry RTHK programmes for audience reach. Currently, RTHK programmes can be seen on Hong Kong Cable TV, Hong Kong Broadband TV and a number of 3G mobile phones services. RTHK produces public affairs television programmes which are broadcast predominantly by commercial stations. In 2005-06, RTHK's Public Affairs TV will:

serve as the Host Television Broadcaster for the 6th Ministerial Conference of the World Trade Organization in Hong Kong;
explore co-production and exchange opportunities with different partners, in particular with mainland broadcasters on mainland related topics, especially in the production of documentary programmes;
continue to support the creative industries by producing "A Century of Light and Shadow" to

commemorate the centennial of film in China and by opening up more platforms to prospective producers through increasing our commissioning output in drama and documentary; and
further extend audience reach by scheduling current programmes on pay television and other platforms.


2004-05
RTHK produced 594.7 hours of programming for broadcast. Some notable examples exemplifying RTHK's commitment to inform, educate and entertain the audience include "Legislative Council Election 2004 series","Tsunami Special", "Pan Pearl River Delta Project", "The Road Back III","IFPI Hong Kong Top Sales Award 2005" and "Andrea Bocelli Live in Hong Kong".

The television performance achievements in 2004-05 and targets in 2005-06 are as follows:

 

2004-05
Achievements

2005-06
Targets

Number of programmes produced

1,720

1,650

Number of programmes per programme staff

14

14.6

Number of community/educational projects organized

85

85

Average viewership of RTHK prime-time programmes

     On ATV

     On TVB

 

308,000

1,182,000

 

308,000

1,182,000

Throughout the year, RTHK won 38 awards and commendations from various local and international television festivals. At the 16th "Appreciation Index" joint survey conducted with ATV, TVB and Hong Kong Cable Television, RTHK achieved the highest average of 72.76 amongst the four broadcasters when the overall average is 69.95. RTHK also produced 10 of the top 20 highest rated programmes. The "Golden Age III", a programme for our senior citizens, has also won the Jury Commendation Grand Award.

 

Programmes

Appreciation Index

1

The Road Back

78.47

2

Lose, and win

78.36

3

Doctor and You

77.49

4

Young Chinese Musicians

77.26

5

Police Magazine

77.05

Level of Appreciation:

 
Very Much  100

Quite 

75

Neither 

50

Not quite 

25

Not at all  

0

 

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